What is the most impactful branding sound?
Posted on March 7, 2010 - Filed Under Creative advertising solutions, Interesting marketing campaigns | Leave a Comment
In his interview with TIME magazine, Martin Lindstrom reveals some of the most impactful sounds we as consumers react to and why companies are not using them.
Read More..>>Nespresso – what else?
Posted on January 28, 2010 - Filed Under Interesting marketing campaigns | Leave a Comment
The latest advertising campaign of Nespresso is a very good example of creativity with a wink … and that from Geroge Clooney. Enjoy the minute and a half version of the TV spot — it is all worth it.
and there is a different ending of the spots here:
and another one to make you smile:
and just [...]
Read More..>>Indian style ad for a Russian juice company
Posted on December 10, 2009 - Filed Under Interesting marketing campaigns | Leave a Comment
Young & Rubicam Russia has created an Indian style advertising spot for “Tonus Activ Plus” and a very good one. Enjoy!
Read More..>>Barilla US “Share the Table” campaign
Posted on October 16, 2009 - Filed Under Interesting marketing campaigns | Leave a Comment
Barilla in the US attempts to re-introduce the “quality time arround the table” concept building on the Itlaian art of eating. And it has launched the “Share the Table” project.
Full of Italian pasta recipes such as Angel Hair with Lobster and expert advice like:
“If you want to increase family table time, start with a regular [...]


