Expert interview with Ray Hammond
Europe’s leading futurologist
Part 1

Posted on November 20, 2007 - Filed Under CSA - Celebrity Speakers, Expert Interviews | Leave a Comment

Welcome to the Intellecta Srl Innovation marketing blog! If you’re new here, you may want to subscribe to our RSS feed. Thanks for visiting! To your innovative marketing success!1. As Europe’s most experienced futurologist, what do you think about today’s huge commercial potential of the internet and its impacts on tomorrow’s global businesses?
The internet […]

Presenting futurologist Ray Hammond
On Challenging our views on the Future

Posted on November 19, 2007 - Filed Under Innovative marketing strategies, CSA - Celebrity Speakers, Expert Interviews | Leave a Comment

Continuing to challenge our own views on the future, we have the pleasure of presenting to you Europe’s leading futurologist and commentator on digital business - Ray Hammond.
This week we will talk to Mr Hammond on these drives for the future, which are no subject to interpretation - they are happening!
Ray Hammond is an […]

Expert interview with Larry Hochman
Part 2

Posted on November 15, 2007 - Filed Under Innovative marketing strategies, CSA - Celebrity Speakers, Expert Interviews | Leave a Comment

4. Once a leader, how can you protect yourself from falling into the trap of conceit, and not really being able to see the way anymore, or on the contrary, of becoming so close to the people you lead, and not being able to guide them on the right track?
Having been the Personal Mentor to […]

Expert interview with Larry Hochman
Part 1

Posted on November 13, 2007 - Filed Under CSA - Celebrity Speakers, Expert Interviews | Leave a Comment

1. You were selected as “The European Business Speaker of the Year” and your portfolio counts nearly 400 speeches. What is the source of your inspiration for all these speeches: could it be the experience of the ten years you spent at British Airways, where you held the position of Director of Customer Service?
My inspiration […]

Expert interview with Charles Gilbeau
Director in the Business Strategy Practice at Zyman Group

Posted on November 8, 2007 - Filed Under Innovative marketing strategies, Expert Interviews | Leave a Comment

1. What are your views on the future of marketing? How is it going to look like?
As a beginning perspective, I think it is useful to begin by looking at where marketing is today versus where it was in the 1960”s and 1970’s. If you look at marketing from those periods, it is very […]

Presenting Charles Guilbeau

Posted on November 6, 2007 - Filed Under Innovative marketing strategies, Expert Interviews | Leave a Comment

As a continuation of our series of expert interviews on marketing innovation, later this week we are going to offer you our interview with Charles Guilbeau. Charles Gilbeau works in the team of Sergio Zyman at Zyman Group and here is a short presentation of who he is:
Charles Guilbeau is a Director in the Business […]