Larry Hochman
Offshore Dreaming
Part 2

Posted on October 31, 2007 - Filed Under Expert Interviews, Innovative marketing strategies | Leave a Comment

THE BUILDING OF RELATIONSHIPS IN THE GLOBAL, MOBILE, TEMPORARY, OFFSHORED and OUTSOURCED WORLD by Larry Hochman Following the universal self-belief that CRM would improve everything linked to the building of more profitable relationships with customers, now comes the universal self-belief that the cost savings of the outsourcing, off-shoring, or the outsourced off-shoring of contact centres, [...]

Larry Hochman
Offshore Dreaming
Part 1

Posted on October 29, 2007 - Filed Under Expert Interviews, Innovative marketing strategies | Leave a Comment

THE BUILDING OF RELATIONSHIPS IN THE GLOBAL, MOBILE, TEMPORARY, OFFSHORED and OUTSOURCED WORLD by Larry Hochman Every competitor has dreams. Every competitor studies trends. Every competitor attempts to “connect the dots“ on its radar screen, in order to better visualise the picture of what sustained commercial advantage may look like in the months and years [...]

Larry Hochman
The War for Talent
Part 2

Posted on October 25, 2007 - Filed Under Expert Interviews, Innovative marketing strategies | Leave a Comment

by Larry Hochman Empowerment as a concept has been misunderstood for as long as it has been used. It is not about giving anything to anyone. It is simply about removing fear and bureaucracy from the decision-making process. Every company today is too slow and too bureaucratic – every company! What makes globalization so profound [...]

Larry Hochman
The War for Talent
Part 1

Posted on October 23, 2007 - Filed Under Expert Interviews, Innovative marketing strategies | Leave a Comment

by Larry Hochman The single most important battle to be fought today in the running of any enterprise is indeed “The War for Talent”. Do you often enough summon up the courage to consider the following questions: Are we a magnet for talent? Are the right people, in sufficient numbers, constantly knocking on our door? [...]

Customer Service Leadership – The only sustainable Edge – Part 3

Posted on October 19, 2007 - Filed Under Expert Interviews, Innovative marketing strategies | 1 Comment

by Larry Hochman Tomorrow`s leaders must also be capable of recognising where future value will be derived. Chief Executives have blathered on for years about the need to create value for customers. Saying that now dates them terribly, because what really matters today is the ability to create value WITH customers. Successful collaboration with your [...]

Customer Service Leadership – The only sustainable Edge – Part 2

Posted on October 17, 2007 - Filed Under Expert Interviews, Innovative marketing strategies | 5 Comments

by Larry Hochman Customers have more power than ever before, and the revolution caused by the so-called “Information Age“ is above all else about ACCESS TO INFORMATION AND CHOICE. Forget about the historic power of the Trade Unions, now an anachronistic footnote. “Customer Unions“ are what the future is all about, and the future is [...]